Essential for Effective Local Business Marketing

Problem 1: Standard Geo-Grid mapping relies on setting a set distance between preset grids of 5x5, 7X7, 9X9, etc. from the location to show rankings. While this may be visually ok to make a quick analysis, it does not reflect the true picture of an actual trade area for business where most of their actual customers will be coming from. 

As an example, a customer located 10 miles away might seem too far on a Standard Geo-grid map and would be eliminated in most cases from a preset grid. However, if a major highway or direct road connects a customer base within an acceptable drive-time, they are more important to consider than a customer who might just be 5 miles away, but takes twice as long to reach due to congested roads. 

Solution: Trade Area Geo-Grid Mapping technology from Aldus Local revolutionizes the way businesses understand and target their actual market by creating Geo-Grid Maps based on Drive-Time to location based businesses, and polygon trade area definition for service based businesses. Aldus Local patent-pending drive-time Geo-Grid technology captures only related businesses who are actually in their real trade area, the ones affecting market share, rankings and search visibility.

Problem 2: Standard Geo-Grid mapping does not show the real competitor picture for the trade area.  A city based comparison is unrealistic for someone who wants to know who their real competitors are

Solution: Target actual competitors who are usually a 5 to 15 minute drive-time Standard from a small business location. Aldus Local’s patent-pending Trade Area Geo Grid mapping shows exactly which competitors to target and how much market share, search visibility they are taking from you each month. Aldus Local competitive data and Local Optimizer tool reverse engineer the key factors that affect ranking for each money keyword and provide actionable insights and tasks to increase rankings in the Map Pack over trade-area competitors. 

With Aldus Local, businesses are not just visible but dominant in their actual trade areas. For a more in-depth exploration of what Aldus Local can offer, visit alduslocal.com.

So, gear up, start digging, and let the local SEO adventure begin with Aldus Local by your side!